

Investment Team
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Brian joined Venrock in 1998 as a Kauffman Fellow, after holding marketing and product marketing positions at Intuit, Inc. He had responsibility for launching several versions of the market-leading software product Quicken and the Quicken.com website. The job led to a passion for the user experience for Brian, one that he continually applies to consumer and software ventures. He also brings strategy skills gained at the Monitor Group and investment banking deal experience from Robertson, Stephens & Company to his portfolio companies. In 2009, Brian was named to Forbes' Midas List, which ranks the top venture capitalists in technology and life sciences and was chosen as an Always On VC100 for the VCs who have backed the most profitable winners in the last four years.
"In the Web 2.0 space, I look for entrepreneurs who have a passion for product and the great user experience; those who get really jazzed about their service and can’t wait to give us a demo. The understanding of human behavior is vital in this era of social media."
"Brian Ascher has provided quality and consistent support of Vocera since our initial stages. His vision, strategic insights and supportive guidance have had a major impact on our growth and success. Brian is a true partner to the executive team and brings a wealth of knowledge and relationships that benefit our business. We are proud to be a Venrock funded company and Brian is a valued member of the Vocera team."
Bob Zollars, CEO, Vocera
"Selecting Brian and Venrock to lead our first round was one of the best decisions Adify made early on. Brian has been a tremendous resource as a strategist, coach, advisor, evangelist and business developer for the company. His insights have been invaluable, and he understands the ups and downs of early stage ventures as well as anyone I've met. We view Brian as a key member of our team, and he continues to play a major role in the success of Adify. He has been willing to go above and beyond the "normal" Board role whenever necessary."
Russ Fradin, CEO, ADiFY
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